For healers, coaches & creatives
Your work is worth being seen.
Two or three sentences that speak directly to where they are right now — not what you offer, but why they've arrived here and what becomes possible. Write it as if you're speaking to one person, not a crowd.
Welcome
Welcome — you're in the right place
This is where you place a welcome message or even a short video. A few sentences that orient your visitor — who you are, who this is for, and what they'll find here. Don't try to say everything. Just say the one thing that makes them feel they've arrived somewhere that understands them.
Keep your headlines strong and your paragraphs short. People don't read websites the way they read books — they scan first, then settle in. Make it easy to find what matters.
Now open · New course
The name of your event or course
Two or three sentences that capture what this is and why now is the right moment to join. Not a full description — just enough to make someone lean forward.
📅 Write the date or start time here · 📍 Online · In person · or both · ✦ Write the price or 'application only'
Ways I can help
Ways I can support you
Keep this simple. Each card should name one offer or area of work — and make it feel welcoming, not like a menu. What's the first step they'd take? Show them that.
Name your first service or offer
One or two sentences — what it is, who it's for, and what becomes easier because of it.
Name your second service or offer
One or two sentences — what it is, who it's for, and what becomes easier because of it.
Name your third service or offer
One or two sentences — what it is, who it's for, and what becomes easier because of it.
Ways I can help
Ways I can support you
Keep this simple. Each card should name one offer or area of work — and make it feel welcoming, not like a menu. What's the first step they'd take? Show them that.
✦
Name your first service or offer
Two or three sentences here — more room to breathe without the image. Describe what it is, who it's for, and what they stop carrying once they're inside it. Make it feel like an invitation rather than a listing.
- One thing included or one outcome they can expect
- A second detail that helps them understand the container
- The format, length, or how it's delivered
✦
Name your second service or offer
Two or three sentences here — more room to breathe without the image. Describe what it is, who it's for, and what they stop carrying once they're inside it. Make it feel like an invitation rather than a listing.
- One thing included or one outcome they can expect
- A second detail that helps them understand the container
- The format, length, or how it's delivered
✦
Name your third service or offer
Two or three sentences here — more room to breathe without the image. Describe what it is, who it's for, and what they stop carrying once they're inside it. Make it feel like an invitation rather than a listing.
- One thing included or one outcome they can expect
- A second detail that helps them understand the container
- The format, length, or how it's delivered
A little about me
I know what it feels like to have something real to offer and not know how to share it
Two or three sentences about who you are and how you got here. Not a formal bio — a reason. What brought you to this work? What do you understand about your clients because you've lived some version of it yourself?
Then a second paragraph about how you work — what it feels like to be held by you. What you believe in. What you won't do. Keep it warm and specific; those are the sentences people remember.
As seen in — replace these with publication, podcast, or platform logos you've been featured on.
· · ·
Paste a real quote here — one that captures a shift, a relief, or a moment of clarity. The best testimonials don't describe results, they describe how it felt. Let your clients speak in their own words.
A quiet place in your inbox
Letters worth opening, whenever they arrive
Describe what someone receives when they join your list. Not what format it is — what it feels like. What are you writing about? What will they walk away holding after they read it?
One letter at a time, never rushed. Write something here about how often you send and why you write. People want to know there's a real person behind the send button.
From the journal
From the journal
One sentence introducing your blog — what you write about and why. Not a content strategy statement, but a reason. What do you find yourself returning to? What questions are you sitting with right now?
Month DD, YYYY
Write a blog post title that makes them want to read it
A short excerpt — two sentences that give just enough to be interesting without giving everything away. Leave something worth clicking for.
Month DD, YYYY
A second post title — something that names a question your reader is carrying
A short excerpt — two sentences that give just enough to be interesting without giving everything away.
Month DD, YYYY
A third post — perhaps something personal, a reflection, or a behind-the-scenes piece
A short excerpt — two sentences that give just enough to be interesting without giving everything away.
There is no perfect time
You don't have to figure this out on your own
One or two sentences — a gentle permission to begin. Not a push, but an open door. Tell them what the first step actually is and what it costs them in effort to take it.